Areal Editores

Don’t be Obsolete

Final exams campaign for Areal Editores. This campaign tells the story of Osvaldo Obsolete, the student that when it is time for final exams, always stays behind. The result is a somewhat ridicule character that we follow on a TV spot and on episodes specially created for the Internet.

The misadventures of Osvaldo, the obsolete student.

We have enhanced the narrative in webisodes, created especially for YouTube.