My boy
2018
Before anything else
2018

Don’t be Obsolete

Final exams campaign for Areal Editores. This campaign tells the story of Osvaldo Obsolete, the student that when it is time for final exams, always stays behind. The result is a somewhat ridicule character that we follow on a TV spot and on episodes specially created for the Internet.

Client:

Areal Editores

Date:

2018